I want fashion to be approachable and fun, not stressful or a daily battle. Opening your wardrobe should definitely not leave you feeling deflated or stuck in a rut but excited about what your next outfit is.
As a former Fashion Editor for Very.co.uk magazine, I have created looks for differing budgets, ages and shapes, written extensively on how to incorporate both classics and trends into your own wardrobe and styled photoshoots with models and celebrities.
As a mum to a young son, I know that sometimes what you're wearing can be the last thing on your mind. So making your clothes work for you and your lifestyle is key - while also keeping your own style in the mix too.
For me, it's all about creating capsule collections, editing wardrobes and putting outfits together that make you feel happy and confident, whether at an event, evening out or simply grabbing a coffee with friends